Privacy
Privacy Policy
Last updated: 29 September 2026.
This policy explains how personal information is handled when you visit Safivio, place an order or contact us.
Who is responsible
SCALE WEB LAB LTD, trading as Safivio, is the data controller for the personal information we use to operate our store. You can contact us at contact@safivio.com or at the registered office below.
Information we collect
Depending on how you use the store, we may collect your name, billing and shipping addresses, email address, telephone number, order and transaction details, customer-service communications and marketing preferences. We may also receive device and browser information, IP address and information about interactions with our website through cookies and similar technologies, subject to applicable consent requirements.
Information comes from you, your use of the website and service providers involved in payment, fulfilment or store operation. Full payment-card information is normally processed by Shopify-supported payment providers and is not directly stored by Safivio. The information we receive depends on the payment method and provider.
How and why we use information
- To take payment, process and fulfil orders, send order updates and provide related support: to perform our contract with you or take steps you request before a purchase.
- To maintain accounting and tax records and meet lawful requests: to comply with legal obligations.
- To operate and secure the store, prevent fraud, resolve enquiries and improve our services: our legitimate interests in running a safe and effective business, balanced against your rights.
- To send marketing and use non-essential cookies where permitted: your consent where required, or another lawful basis permitted for that specific activity. You can unsubscribe from marketing or withdraw consent at any time.
We need certain contact, delivery and payment details to fulfil an order. If these are not provided, we may be unable to complete the purchase. Please do not send sensitive medical information through our general support form.
Service providers and sharing
We share information where necessary with Shopify, payment providers, fulfilment and delivery partners, hosting and IT providers, and analytics or marketing services where used and lawfully permitted. These organisations receive the information needed for their role. Some providers act as separate controllers for their own legal, payment or security purposes. We may also share information when required by law or to protect legal rights. We do not claim that ecommerce information is never shared.
Cookies and preferences
Essential cookies support functions such as the cart, checkout and security. Analytics cookies, where used, help understand website use. Advertising or marketing cookies, where used, support relevant promotions and measurement. Non-essential cookies are subject to consent where required. Use the store’s available privacy or cookie controls to manage your preferences; you can also control cookies in your browser. Blocking essential cookies may affect shopping functions.
Retention
We retain information only for as long as reasonably required for orders, support, fraud prevention, accounting, tax and legal obligations. Retention depends on the type of record, applicable legal periods and whether it is needed for an unresolved issue or legal claim. Marketing preferences are retained while relevant or to record an opt-out. We delete or anonymise information when no longer needed.
Your rights
Depending on the circumstances, you may request access, correction, deletion, restriction, portability or object to processing. You can withdraw consent without affecting processing that was lawful before withdrawal. You can object to direct marketing at any time. Some rights have legal exceptions, including where records must be retained by law.
Send requests to contact@safivio.com. We may ask for proportionate information to verify your identity and will respond within applicable legal time limits, normally one month. You may complain to the UK Information Commissioner’s Office at ico.org.uk.
International processing
Shopify and other service providers may process information outside the UK. Where required, transfers must be supported by appropriate legal safeguards, such as an adequacy decision or approved contractual protections. Contact us for information about safeguards relevant to your data.
Children
The store is intended for adults making purchases. Safivio does not knowingly seek personal information from children. Please contact us if you believe a child has provided information that should be removed.
Changes to this policy
We may update this policy when business practices or legal requirements change. The updated version and date will be shown on this page.
Contact
Safivio
Operated by SCALE WEB LAB LTD
contact@safivio.com
+44 7480 267050
Registered office:
Office 10339
321–323 High Road
Chadwell Heath
Essex
United Kingdom
RM6 6AX